Postcolonial Marketing Communication: Images from the Margin
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$159.72
Price when purchased online
Free shipping
Free 30-day returns
Sold and shipped by soukofjewels.com
Free 30-day returns Details
Product details
| Management number | 201812980 | Release Date | 2025/10/08 | List Price | $79.86 | Model Number | 201812980 | ||
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Format: Paperback / softback
Length: 178 pages
Publication date: 09 May 2025
Publisher: Springer Verlag, Singapore
This volume approaches marcomm (marketing communication) from the phenomenology of markets in the context of the Global South and its postcolonial experiences. Essentially a reaction from the Global South perspective, the book thoroughly examines the realities around marketing communication discourses.
Dimension: 235 x 155 (mm)
ISBN-13: 9789819702879
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Business
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